Personal Branding Book
AboutDan Schawbel
Dan Schawbel

Dan Schawbel, recognized as a "personal branding guru" by The New York Times, is the Managing Partner of Millennial Branding, LLC, a full-service personal branding agency. He is the author of the #1 international bestselling career book, Me 2.0: 4 Steps to Building Your Future (Kaplan Publishing). Me 2.0 made the New York Times summer reading list for job seekers, made The Washington Post summer reading list, was the #1 career book of 2009 by The New York Post, is a #1 bestseller in Japan, and is also being translated into Chinese, Korean, Russian, Spanish, and French. Recently, Dan was named to the prestigious Inc. Magazine 30 Under 30 list.

With over one million results for his name in Google, 117,000 Twitter followers, and a maxed out Facebook account (5,000 friends), Fast Company calls Dan a “personal branding force of nature." BusinessWeek named Dan as one of twenty people entrepreneurs should follow on twitter, alongside Richard Branson and Details Magazine cited him as one of five internet guru's that can make you rich. He is the founder of the Personal Branding Blog®, which was the #1 job blog by Careerbuilder in 2008 & 2009, is an AdAge top marketing blog and is syndicated by Reuters, Forbes, Fox Business and other major networks. Dan is also the publisher of Personal Branding Magazine® and the Student Branding Blog, head judge for the Personal Brand Awards®, director of Personal Branding TV®, and holds live Personal Branding Events. As a brand futurist, Dan was one of the first seven bloggers to have their own iPhone application.

In 2007, Dan co-created one of the first social media positions in a Fortune 200 company, EMC Corp. He is a syndicated columnist for Metro US (New York, Boston & Philadelphia), reaching over 1.2 million readers bi-weekly. At 27 years old, Dan is the youngest columnist at BusinessWeek and a blogger at Forbes. He has written articles for The Wall Street Journal, TIME, Entrepreneur Magazine, BrandWeek Magazine, Mashable, AOL Jobs, Yahoo! Shine,  MediaPost, BNET, and Advertising Age.

Dan has interviewed over 400 successful business people and celebrities, such as Larry King, Chelsea Handler, Nicole Richie, Jillian Michaels, Sammy Hagar, Fabolous, Tony Hawk, MC Hammer, Kathy Ireland, Jerry Springer, Perez Hilton, Timbaland, Tim Ferriss, George Foreman, Ivanka Trump and Tom Peters. He's been featured in over 400 media outlets, such as The New York Times, The Wall Street Journal, ELLE Magazine, The Washington Post, CBS, ABC News, MSNBC, NPR, USA Today, Forbes, and The Boston Globe. He's a regular contributor to Fox 25 Morning News, and was named to Alicia Keys’ social media advisory panel. His work has also been cited in over 20 books, including Marketing 3.0 by Philip Kotler, KaChing by Joel Comm, and The Facebook Effect by David Kirkpatrick.

As a national speaker, Dan has spoken to Google, IBM, CitiGroup, Time Warner, Symantec, Harvard Business School, and MIT, and has shared the stage with thought leaders such as Seth Godin. He is also a founding member of the Young Entrepreneur Council. Dan lives in Boston, MA and graduated Magna Cum Laude from Bentley University in 2006.

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